{read online Best} Africa's Business Revolution: How to Succeed in the World's Next Big Growth Market Author Acha Leke – Intimatenights.co.uk

Africa's Business Revolution: How to Succeed in the World's Next Big Growth Market It sheds light on the continent It s a bit of an overview in certain respects and deep dive in a larger respect I love the book and the characters that were interviewed It s very positive about Africa which is the reality I will recommend this for millennials and those looking to learn about doing business in Africa. Great read An asset for any business looking to begin or grow in Africa Definitely worth the read I will buy for my business partners and friends. The book not only stated opportunities in Africa but gave clear strategies of how to take advantage of those opportunities and be successful. I couldn t put this book down Accessible writing and story driven that made it easy for an engineer like me to engage with the economic analysis and financial charts Deeply engaging The idea is great, the style is great, everything is great But the main point why I gave 1 star, is that you can get all the information for free at McKinsey Lions on the Move II without spending 32. The three authors, Acha, Musta and George have compiled a great tool for strategic approach to investing in Africa.The book starts by proving that Africa is a good investment destination before several strategies to penetrate the African market are highlighted The strategies revolve around mapping your unique strategy, innovation, being resilient and finding the best talent.However, the book does not address other challenges of doing business in Africa.Otherwise this is a brilliant book with detailed research. This is not just a book it is a research into Africa that clearly articulate what works and what doesn t It a must read for every entrepreneur in Africa and all over the world who want to succeed in Africa I highly recommend it. The Definitive Guide to Doing Business in AfricaFor global and Africa based companies looking to access new growth markets, Africa offers exciting opportunities to build large, profitable businesses Its population is young, fast growing, and increasingly urbanized while rapid technology adoption makes the continent a fertile arena for innovation But Africa s business environment remains poorly understood it s known to many executives in the West only by its reputation for complexity, conflict, and corruption Africa s Business Revolution provides the inside story on business in Africa and its future growth prospects and helps executives understand and seize the opportunities for building profitable, sustainable enterprises From senior leaders in McKinsey s African offices and a leading executive on the continent, this book draws on in depth proprietary research by the McKinsey Global Institute as well as McKinsey s extensive experience advising corporate and government leaders across Africa Brimming with company case studies and exclusive interviews with some of Africa s most prominent executives, this book comes to life with the vibrant stories of those who have navigated the many twists and turns on the road to building successful businesses on the continentCombining an unrivalled fact base with expert advice on shaping and executing an Africa growth strategy, this book is required reading for global business executives looking to expand their existing operations in Africa and for those seeking a road map to access this vast, untapped market for the first time Love this book Thank you

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